While at a conference last summer I had the chance to sit in on a session led by Creighton Alexander, Campus Pastor at the University of Alabama Wesley Foundation, where he talked about coming up with a strategy for ministry on campus.

He shared a lot of good stuff, but there was one idea in particular that seemed to jump out at me — and has stuck with me ever since — and it’s the idea of “mapping our campus.”

There’s a good chance that many of you already do this — in fact, we all do to a certain extent because we all have “strategic relationships” across campus (and if we don’t, we should!) — but Creighton’s idea, while simple, was profound to me.